For the first time ever, Chicago Public Relations Firm’s client Hard Rock Cafe Chicago gives guests a backstage pass to sample Local Legendary™ Burger offerings, showcasing the flavor and ingredients at Hard Rock locations across the globe as part of its new World Burger Tour menu. These unique burger “acts” from four continents will take center stage at Hard Rock Cafe Chicago kicking off in May, which is National Burger Month, and running through the end of June. Hard Rock gives chefs at their cafes the freedom to create a unique Legendary Burger that captures the local flavors of their city and is only available at that cafe location…until now! More than 150 local burgers were evaluated by Hard Rock’s culinary team, with fan favorites selected to star on a limited-time World Burger Tour menu.
These four burgers will be featured at Hard Rock Cafe Chicago in addition to its unique Local Legendary, the Chicago Italian Beef Burger, featuring a Certified Angus Beef® patty topped with Italian beef, provolone cheese, giardiniera, roasted red peppers and Au jus. From the Lancashire Hot Pot Burger in England, featuring a juicy lamb burger, to the Sweet & Sour Burger in China, featuring a grilled pineapple drizzled in house-made sweet and sour sauce, Hard Rock’s Local Legendary Burgers are packing their bags (or buns) and heading out to Hard Rock Cafes across the country, with a special stop at Hard Rock Cafe Chicago!
Sizzling headliners that will be featured at Hard Rock Cafe Chicago as part of Hard Rock Cafe’s World Burger Tour menu include:
Marimba Burger – this Guatemalan Legendary features a Certified Angus Beef patty topped with a chipotle and jalapeño spiced layer of beans, fresh salsa, Monterey Jack cheese, Cheddar cheese and crispy tortilla straws
Sweet & Sour Burger – this Chinese Legendary features a Certified Angus Beef patty topped with a fried onion ring, bell peppers and grilled pineapple drizzled with house-made sweet and sour sauce
Lancashire Hot Pot Burger – this English Legendary features a juicy lamb burger broiled until tender and topped with caramelized onions, crispy carrot frazzles and mint mayonnaise
Cuban Burger – this American Legendary from Miami features a Certified Angus Beef patty topped with marinated pulled pork, melted Swiss cheese and sweet plantains
“Local chefs at Hard Rock Cafes take great pride in conceptualizing and creating a Local Legendary Burger that perfectly captures the culinary essence of their home city,” said Russell Booth, Executive Chef for Hard Rock International. “I speak for each of them when I say we’re excited to take our Legends on the road this summer!”
Local Legendary Burgers are served with lettuce, tomato and paired with the ultimate sidekick – Hard Rock’s Savory Artisan french fries. Throughout the World Burger Tour, each french fry selection is paired with a complementary signature dipping sauce. Guests can choose from Hard Rock’s classic seasoned french fries or additional new offerings, including Chili Seasoned Fries with Chipotle Garlic Ketchup, Parmesan Romano Fries with Garlic Aioli and Herb and Garlic Fries with Chimichurri Mayo*.
As part of the World Burger Tour menu, Hard Rock Cafe Chicago will also showcase world-famous cocktails, including:
Mai Tai One On – a South Pacific-inspired cocktail that features a refreshing blend of Mount Gay Eclipse Rum, Cointreau® Orange Liqueur, Monin Orgeat, a splash of lime and orange juice
Pomegranate Mule – a mix of ABSOLUT® Vodka, Monin Pomegranate and ginger beer make this summertime favorite from Russia.
Mezcarita – this refreshing and smoky margarita, which hails from Mexico, is a perfect combination of Del Maguey Mezcal, Cointreau® Orange Liqueur, Malibu® Coconut and fresh strawberries
Pineapple Ginger Caipirinha – a Brazilian blend of Água Luca™ Cachaça and pineapple with the subtle hint of Domaine de Canton Ginger Liqueur
Maple Old Fashioned – a twist on a classic American cocktail that features Maker’s Mark® Bourbon, cherries, maple syrup and orange juice garnished with a crisp bacon stir stick
Guests can stop by Hard Rock Cafe Chicago to try out the latest items, call (312) 943-2252 or visit www.hardrock.com/chicago for more information.
Rockstar fans who sign up to become Hard Rock Rewards members get exclusive access to inside news, special offers and events, including an invitation to the World Burger Tour party on Thursday, May 28 to kick off Memorial Day weekend.
Hard Rock Cafe World Burger Tour was featured on WGN-TV on May 12, 2015. Click below to watch the segment.
Hard Rock Cafe World Burger Tour was also featured on Examiner.com. Read the article below.