Jul 262017


Real Urban Barbecue’s “Vernon Hogs” location at 1260 South Milwaukee Ave is celebrating five years of smokin’ business THIS Thursday, July 27 from 10:30 a.m. to 10 p.m. by honoring loyal RUB fans with a special featured $5 birthday menu. All $5 meals include one side of your choice and a fountain drink. (Excludes mason jars and bottled soft drinks)

 ·      14-Hour Smoked & Sliced Brisket Sandwich

·      Slow- Smoked Turkey Sandwich

·      The Home ‘Recker Sandwich – Texas sausage topped with pulled pork.

·      Mac Attack – RUB’s award-winning homemade mac & cheese topped with pulled pork.

·      Urban Poutine – French fries topped with breaded cheese curds, pulled pork and brown gravy.

* Available for dine in or carry out orders at the Vernon Hills location only. $5 menu items available only while supplies last.

Plus, RUB Club members will receive five times the points on all purchases.

It’s not a birthday without cake! Guests will also receive a complimentary slice of pig cake with the purchase of a menu item while supplies last.

Jul 132017

Real Urban Barbecue, a Molise PR client, is the official BBQ partner for BBQ for the Troops, an initiative that raises funds for local military and their families through exciting events and social media campaigns. The Chicago Automobile Trade Associate (CATA) and the USO of Illinois are partnering to host the 5th annual Barbecue for the Troops on July 15. 100 dealerships throughout the area will simultaneously fire up their grills in support of our local troops.

Check out the clip from ABC 7 Chicago below that featured Real Urban Barbecue at the BBQ For the Troops Media Preview on June 28:

Chef Jeff Shapiro with Real Urban Barbecue, along with Ray Scarpelli, Chicago Automobile Trade Association Chairman, and Jessica Dolan, Vice President of Development for the USO of Illinois, made a few stops to our local TV stations to help spread the word on the weekend’s initiative.

The day began at FOX Good Day Chicago! Check out the full clip, and some photos of the delicious spread, below:

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Chef Jeff Shapiro and Ray Scapelli then visited Windy City Live! The full clip below:

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Jun 192017

Skokie is getting smokyReal Urban Barbecue, with locations in Downtown Highland Park, Vernon Hills, and Oak Brook, is proud to announce the grand opening of their fourth location in Skokie on Friday, June 23 at 10 a.m.  Located at 5238 W. Touhy Avenue just west of I-94, the restaurant will open for lunch, dinner, and weekend breakfast; as well as offer carryout, delivery, and corporate and private catering.

Grand Opening Celebration

To celebrate the grand opening, the first 50 ‘cue fanatics in line will receive a complimentary sandwich of their choice, and the first guest in queue will win free barbecue for a year.

Plus, WLS-AM 890’s Bob Sirott and Marianne Murciano will broadcast live from the restaurant all morning long! Guests will also have the opportunity to enter into the USO of Illinois’ BBQ for the Troops sweepstakes sponsored by the Chicago Automobile Trade Association for the chance to win the Ultimate Backyard Barbecue for 50 of their friends catered by Real Urban Barbecue, along with other great prizes like concert ticket giveaways from WLS AM.


Additional grand opening activities are also scheduled with Skokie Mayor George Van Dusen and the Skokie Chamber of Commerce.

A Menu That’s Smoked & Served to Perfection

Their bark is as great as their bite. Take a seat at RUB’s BBQ Bar and watch [or drool] as the magic happens in the “Smoking Room” equipped with two massive Cooshack smokers capable of producing more than 3,000 lbs. per day of “low and slow” smoked items- like baby back ribs ordered dry, wet or to “perfection”; pulled pork, Texas sausage, turkey, brisket and chicken.

Real Urban Barbecue is the first restaurant to bring the delicacy of perfectly charred, caramelized burnt ends to Chicago, and now Skokie. Top it all off with RUB’s homemade, signature sauces, and pair with comfort sides like mac & cheese, sweet potato soufflé and golden corn bake. Sandwiches, fresh salads, homemade desserts and a wide variety of gluten free options are also featured on RUB’s expansive menu.

Plus, for the first time ever, Real Urban Barbecue Skokie will offer breakfast every Saturday and Sunday morning featuring made-to-order breakfast tacos, fresh fruit, yogurt parfaits, fresh-brewed coffee, tea and more.

Also a first for RUB, an assortment of ice-cold draft beers will be available on tap.

“Since opening our first location in 2010, we have slow-smoked and served more than 156,000 slabs of ribs and over 391 tons of brisket,” says owner Jeff Shapiro. “The numbers don’t lie, and the demand is higher than ever. We’ve heard our fans pleas, and we are so excited to bring our newest and biggest Real Urban Barbecue location to-date to Skokie.”

Real Urban Barbecue’s Skokie location features high, loft-style exposed wood barrel ceilings above handcrafted rustic wood tables and booths that seat approximately 100 guests. Coming soon, RUB’s outdoor patio will provide additional seating for approximately 30 people.

Real Urban Barbecue’s Skokie location hours are as follows:

Monday – Thursday, 10:30 a.m. – 10 p.m. (Except for the grand opening date, Friday, June 23 when the restaurant will open early at 10 a.m.)

Friday & Saturday, 10:30 a.m. – 10:30 p.m.

Sunday, 10:30 a.m. – 9 p.m.

Breakfast: Saturday & Sunday, 8 a.m. – 10:30 a.m.

For more information, seasonal hours, the full menu and catering information visit www.RealUrbanBBQ.com or call the Skokie location at 847-947-6474 and select option #4.

Real Urban Barbecue stopped by WLS AM 890 to give Bob and Marianne a little preview of what’s to come!


Dean Eliacostas, Executive Chef of Real Urban Barbecue in Highland Park, Vernon Hills and Oak Brook recently stopped by FOX Good Day Chicago for Memorial Day to commemorate the unofficial kick off to summer and grilling season and shared some tips on smoking and grilling some essential BBQ dishes, perfect for your outdoor festivities.

Check out the segment below!

Plus, Summer Festival Season is in full force at Real Urban Barbecue!

Chef Dean stopped by WCIU You & Me This Morning to chat about their participation in Ribfest Chicago to kickoff the summer season! Chef Dean is a natural onscreen, see the proof below:

Some of our favorite shots from RUB fans at Ribfest Chicago:
18920203_1439682582736517_2009302133146101622_n📷 Sherrie Savors The City

18920670_1969102406660107_7068479443568662362_n📷 Fab Food Chicago

On Friday, June 23, Real Urban Barbecue opened its doors in Skokie. Check out some photos from the grand opening below:

Photo Jun 23, 12 06 06 PMJeff Shapiro was joined by Skokie mayor George van Dusen, along with friends from the Skokie Chamber of Commerce, to do the official ribbon cutting.
19574970_1455329617838480_4687616868734629057_oEvan Cohan arrived at 5am to be the first guest in line, making him the winner of free BBQ for a year.

19442033_1455330587838383_5991579276122117324_oRUB’s friends from USO were onsite chatting about their BBQ for the Troops on July 15!

PLUS, Bob and Marianne were onsite, broadcasting all morning long for WLS 890 AM! Click below to listen:

The grand opening was also featured in:

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Feb 082017

Chicago PR Firm | Real Urban BBQ

Chicago PR Firm Molise PR client Real Urban Barbecue, located in Downtown Highland Park (610 Central Ave. #177), Vernon Hills (1260 S. Milwaukee Ave) and Oak Brook (2119 Clearwater Drive), has unveiled a new menu featuring ten all-new mouthwatering options courtesy of Executive Chef Dean Eliacostas.
Real Urban Barbecue’s new menu features fresh items including:

  • Appetizers: Cheddar & Corn Hush Puppies; Buffalo Chicken Spring Rolls; and Caps & Curds, breaded white cheddar curds and jalapeño caps
  • Southern Salad, lettuce, tomatoes, cheddar cheese, candied pecans, sweet corn, black beans, sliced avocado and friend onion strings
  • Grilled Chicken Sandwich, herb marinated with lettuce, tomato and avocado
  • Smokin’ Portobello Sandwich, grilled and glazed with balsamic, topped with red onion, bleu cheese, tomato, roasted red peppers and lettuce
  • Mac Attack, RUB’s award-winning homemade mac & cheese topped with pulled pork or burnt ends
  • Shaved Pork Loin Sandwich, tossed in RUB’s original BBQ sauce and topped with fried onions strings
  • Urban Poutine, french fries topped with breaded cheese curds, pulled pork and brown gravy

The new menu is as follows:

RUB Menu_NEW Feb 2017

Feb 022017


Get BIG GAME Ready With Real Urban Barbecue’s
Game-Winning Carry Out Party Menu

Enjoy BBQ favorites, gourmet appetizers and side dishes, game day themed desserts and more!

For this year’s Big Game, put down the pig skin and pick up Chicagoland’s favorite barbecue from Real Urban Barbecue, Molise PR Chicago Restaurant PR client located in Downtown Highland Park (610 Central Ave. #177), Vernon Hills (1260 S. Milwaukee Ave), Oak Brook (2119 Clearwater Drive). RUB’s special carry out menu is available for pick up on Sunday, February 5 and is sure to make your party a big hit with specialty dishes and appetizer options and homemade festive game day themed desserts.

Specialty Main Dishes

  • Rib Tips, slow-smoked pork rib tips chopped and tossed in RUB’s Original BBQ sauce, $10/lb
  • Smoked Prime Rib, USDA Prime ribeye cooked to medium rare, chilled and sliced thin and served with au jus, horseradish cream and 24 mini buns, $19.99/lb (minimum 5lbs)
  • Applewood Smoked Ham, thinly sliced, served chilled with 24 mini buns and Dijon mustard, $9.50/lb (minimum 5lbs)


  • Smoked Chicken Wings, tossed with a choice of BBQ, Buffalo or Sriracha sauce, $10.99 for 10 wings, $20.99 for 20 wings, and $30.99 for 30 wings
  • Moinks, smoked pork and beef meatballs wrapped in applewood smoked bacon and tossed in RUB’s Original BBQ sauce, $24/dozen
  • Smoked BBQ Meatballs, pork and beef meatballs simmered in RUB’s Original BBQ sauce, $12/dozen
  • Pigs in a Blanket, all-beef kosher mini frank sausage wrapped in a golden brown, flaky puff pastry served with Dijon mustard, $7/dozen (2 dozen minimum)
  • Pigs in a Pretzel Blanket, beef cocktail franks hand-wrapped in sweet sourdough pretzel bread served with Dijon mustard, $8/dozen (2 dozen minimum)

Side Dishes & More

  • Cole Slaw, Half Pan $27 | Full Pan $54
  • Dill Potato Salad, Half Pan $27 | Full Pan $54
  • Golden Corn Bake, Half Pan $30 | Full Pan $60
  • Smoked Baked Beans, Half Pan $30 | Full Pan $60
  • Buttermilk Mashed Potatoes, Half Pan $30 | Full Pan $60
  • Homestyle Mac & Cheese, Half Pan $38 | Full Pan $76
  • Brussels Sprouts w/ Bacon, Half Pan $40 | Full Pan $80
  • Chicken & Sausage Gumbo, $10.99/quart
  • Mini Sandwich Buns, $6/dozen | Regular Sandwich Buns, $9/dozen

*Note: Half Pan serves 12-15 guests, Full Pan serves 24-30 guests


  • Football & Stadium-Shaped Sugar Cookies, $20/dozen
  • Banana Pudding, $35/Half Pan

Call Real Urban Barbecue to make your game plan today. Prices are subject to change. Real Urban Barbecue may not be able to accommodate orders or changes made less than 48 hours in advance. A credit card is needed to secure your order. Orders that are not picked up will be charged 50% of the total bill. For more information or to order your game day feast call 847-947-6474 to reach any of RUB’s three locations, or visit www.RealUrbanBBQ.com to download the full menu.

See what the buzz is all about:

Here’s a great throwback to our FOX Good Day Chicago segment from a few years back!

Nov 302016

‘Tis the Season!

Real Urban Barbecue Celebrates the Holidays
With Traditional Holiday Fare and Convenient Carryout Options

Take the stress out of the holidays. Call the Holiday Hotline today to order your choice of fresh, whole smoked meats, traditional sides and show stopping homemade desserts!


This season, Real Urban Barbecue is making your holiday stress-free by preparing the full spread for you with a convenient carryout menu available at any of their three locations in Downtown Highland Park (610 Central Ave #177), Vernon Hills (1260 S. Milwaukee Ave) and Oak Brook (2119 Clearwater Drive).

Pick up options include “heat and eat” and “hot and ready to serve” on Saturday, December 24 for Christmas Eve and the beginning of Hanukkah; Monday, December 26 – Friday December 30 for Hanukkah; Saturday, December 31 for New Year’s Eve; and Sunday, January 1 for New Year’s Day and the final day of Hanukkah.

Available for small gatherings or large family dinners, build your menu from tasty selections:

  • 14-Hour Smoked & Sliced Brisket
  • Whole Smoked Char-Crusted Beef Tenderloin
  • Slow-Smoked Prime Rib
  • Smoked Side of Atlantic Salmon
  • Smoked Boneless Leg of Lamb
  • Sliced Smoked Ham
  • Appetizers like Mini Potato Pancakes and Spinach Artichoke Dip
  • Traditional sides like Homemade Au Gratin Potatoes, Sweet Potato Soufflé, Roasted Brussels Sprouts and Classic Creamed Spinach
  • Homemade desserts from the Real Urban Bakery

The full menu is as follows:


Serving sizes are as follows:

  • Half pan feeds 8-12 people
  • Full pan feeds 16-20 people

Holiday Hotline

Guests are asked to call Real Urban Barbecue’s Holiday Hotline at 847-861-1190 to place their carry out order. Leave your order on the voicemail and a Holiday Hotline specialist will return your call to confirm your order details, plus pick up date, time and location. All orders must be placed a minimum of 48 hours in advance of pick up.

Carry out options include “Heat and Eat”, beat the crowds and save time by picking up early and refrigerate until you’re ready to serve, and “Hot and Ready to Serve”. Pick up dates and times are as follows:


Prices are subject to change. Real Urban Barbecue may not be able to accommodate orders or changes made less than 48 hours in advance of pick up. Orders that are not picked up will be charged 50 percent of the total bill.

Nov 142016
This season, Real Urban Barbecue is making the holiday stress-free by preparing the Thanksgiving spread for you with a convenient traditional carryout menu available for “heat and eat” pickup on Wednesday, November 23 and “hot and ready to serve” on Thursday, November 24 at any of their three locations in Downtown Highland Park (610 Central Ave #177), Vernon Hills (1260 S. Milwaukee Ave) and Oak Brook (2119 Clearwater Drive).
Available for small gatherings or large family dinners, build your menu from tasty selections including:
  • Thanksgiving Day Package – BACK BY POPULAR DEMAND!
  • Whole FRESH Hickory Smoked Amish Turkey stuffed with fresh herbs and citrus with homemade turkey gravy
  • 14-Hour Smoked & Sliced Brisket with au jus
  • Slow-Smoked Prime Rib
  • Traditional Sides & Fresh Salads
  • Homemade Desserts from the Real Urban Bakery

The full menu is as follows (Click the image for the full PDF for better viewing):



The Early Bird Gets the Bird

Only a select number of turkeys are available each year and the limited supply traditionally sell out, so customers are highly encouraged to get orders in early. Download the Thanksgiving menu at www.RealUrbanBBQ.com and beginning Tuesday, November 1, call Real Urban Barbecue’s Turkey Hotlineat 847-861-1190 to place your order.

A Thanksgiving Day Specialist will be available Monday – Friday from Noon to 8 p.m. Orders can also be left on the voicemail and a Real Urban BBQ representative will return your call to confirm the order. All orders must be placed by Monday, November 21 at 3 p.m.

All locations will be open regular business hours on Wednesday, November 23 for “Heat and Eat” carryout order pick up. Beat the crowds and save time! Pick up your order and keep refrigerated until you’re ready to serve. All locations will be open from 8 a.m. – 3 p.m. on Thanksgiving Day for “Hot and Ready to Serve”carryout order pick up.

Prices are subject to change. Real Urban Barbecue may not be able to accommodate orders or changes made less than 48 hours in advance of pick up. Orders that are not picked up will be charged 50 percent of the total bill.

Chef Dean stopped by FOX 32 Chicago‘s Good Day Chicago to chat with Darlene Hill about last minute Thanksgiving tips and tricks! Check out the full segment by clicking the photo below:


Aug 262016


Real Urban Barbecue in Oak Brook (2119 Clearwater Drive) is curing the end of summer blues with a convenient Back to School Family Dinner Deal available Monday – Thursday through September 29.

Available for dine-in or carry out, the Back to School Family Dinner Deal includes:

  • 1 whole chicken
  • 1lb meat, choose from Pulled Pork, Smoked Turkey or Texas Sausage
  • 2 Pint-sized sides of your choice
  • 6 mini buns
  • Brain Buster pickles
  • Real Urban Barbecue’s Homemade BBQ Sauces

The Back to School Family Dinner Deal costs $29.95 and comfortably feeds a family of four. Enjoy a meal out with the family, or call ahead and enjoy Real Urban Barbecue, a Chicago Public Relations client, at home.

No substitutions allowed and this promotion cannot be combined with any other offer. Limit one Back to School Family Dinner Deal per customer per order. For more information about Real Urban Barbecue, visit www.RealUrbanBBQ.com or call the Oak Brook location at 630-908-4380.

Jun 092016

This Father’s Day, give Dad a gift that keeps on giving with Real Urban Barbecue’s Kicking Ash Summer Grilling Series, featuring three grilling courses on Saturday, June 25, Saturday, July 16, and Saturday, August 6. The Kicking Ash classes are held in Highland Park’s Port Clinton Square and are taught by renowned chefs including Real Urban Barbecue owner Jeff Shapiro and Executive Chef Dean Eliacostas, former Executive Chef of Carmichael’s Steak House.


Real Urban Barbecue’s Kicking Ash Summer Grilling Series teaches guests the art of preparing, grilling and serving a variety of products using techniques that they can implement at home all summer long. Each class will include hands on lessons in the art of smoking and grilling and will offer opportunities for guests to ask questions and expand their knowledge in and out of the kitchen.

Each Kicking Ash participant will be provided their own grill, knife, cutting board and seasonings to prepare a variety of dishes featuring beef, pork, seafood, seasonal fruit and vegetables, and more based on their selected course. Participants will be sent home with a Real Urban Barbecue care package and recipe cards for the items they prepared so they can recreate their masterpiece at home!

Kicking Ash classes are geared towards beginners and expert grillers alike. Let Real Urban Barbecue, a Molise PR client, teach you new skills and recipes to last a lifetime!

Real Urban Barbecue will offer three Kicking Ash grilling classes:

  • Saturday, June 25: Menu includes grilled flat iron steak with charred tomatoes and grilled ratatouille
  • Saturday, July 16: Menu includes grilled Mahi Mahi with cilantro gremolata
  • Saturday, August 6: Menu includes brown sugar pork chops with peach BBQ sauce

Classes cost $65 per person. Each course begins at 10:30 a.m. and will include two hours of cooking fun. At 12:30 p.m., guests will sit down and enjoy the meal they prepared themselves. Refreshments including Real Urban Barbecue’s homemade lemonade, iced regular and sweet tea and water will be provided.

Space is limited. Each class accommodates 25 guests. Guests must be 18 years of age or older. To reserve your spot, call the Kicking Ash Hotline at (847) 861-1193. Payment for the Kicking Ash Summer Grilling Series is due at the time of reservation. All sales are final, and no refunds will be issued. Should weather not permit a class, Real Urban Barbecue will select an alternate date to reschedule the course. For more information, please visit www.realurbanbbq.com/kickingash.

Jan 282016

This year marks the 25th edition of First Look for Charity. First Look for Charity is recognized as Chicago’s single largest one-day fundraiser, bringing in $42 million for local charities since its inception in 1992. Before the big event happens, our Chicago Restaurant PR Firm works with the Chicago Auto Show to host a media preview of the First Look for Charity Gala. This year the event was held on January 15 at McGrath Acura.

Among the restaurants that were featured at the media preview one was Molise PR client Real Urban BBQ. Others included Andy’s Frozen CustardButter Bella CookiesCatered by DesignGarrett Popcorn ShopsPorkchopRemington’s, Savor Chicago, and Texas de Brazil. The drinks were provided and made by Trinchero Family Estates.



Hope Bertram and Johanna Cook  enjoying some of Real Urban BBQ’s White Cheddar Mac n’ Cheese topped with RUB’s famous Burnt Ends and a cheddar cracker crumble.


Dean Eliacostas from Real Urban Barbecue being interviewed by ABC 7, click on the photo above to check out the full interview. 


A BLT Tomato Cup from Savor Chicago.


A Frozen Custard Sundae from Andy’s Frozen Custard.


News crews catching all the action from the day.

First Look for Charity was joined by some great bloggers who were live Tweeting during the event. Check out what they had to say:

In addition to the media preview, a PR Chicago client, Real Urban BBQ visited WGN TV Midday News for the LunchBreak segment. Click on the photo below to watch Chef Dean Eliacostas cook up Real Urban BBQ’s famous White Cheddar Mac & Cheese and Smoked Brisket/Burnt Ends. 


Auto Show chairman Colin Wickstrom, and chef Michael Kingsley from Savor Chicago joined FOX Good Day Chicago LIVE to talk more about the event. Click on the photo below to watch and learn more about what to expect at the event.

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The Chicago Auto Show First Look for Charity is set for February 12, 2016 at McCormick Place. There are 18 Chicago area charities will benefit from more than $2 million expected to be raised during this year’s black-tie gala.

These Chicago-area charities benefiting from the event include:

100 Club of Chicago

Advocate Health Care

Boys & Girls Clubs of Chicago

Catholic Charities of the Archdiocese of Chicago

Catholic Charities of the Diocese of Joliet


The Cradle Foundation

Franciscan Community Benefit Services

Franciscan St. James Health

Ray Graham Association for People with Disabilities

Illinois Spina Bifida Association


Ann & Robert H. Lurie Children’s Hospital of Chicago

March of Dimes


Special Olympics Illinois

Turning Pointe Autism Foundation

Jesse White Tumbling Team

Guests will be entertained by musical performances throughout the night, as well as participating in car giveaways and the chance to win more prizes by tagging their social media event photos with #FLFC16. There will be over 140,000 food samples served by 23 different local restaurants at 40 food stations and 60 beverage stations for guests to enjoy. 

The Chicago Auto Show First Look for Charity is held from 7-11 p.m. on Friday, February 12. To buy tickets, visit https://www.chicagoautoshow.com/first-look-for-charity/buy-tickets/, or call (630) 495-2282 with questions.

Jan 272016
Get BIG GAME Ready With Real Urban Barbecue’s Game-Winning Carry Out Party Menu
Super Party Package options, BBQ favorites, gourmet sandwich platters, game day themed desserts and more!


For this year’s Big Game, put down the pig skin and pick up Chicagoland’s favorite barbecue from Real Urban Barbecue, a Chicago Restaurant PR Firm’s client, located in Downtown Highland Park (610 Central Ave. #177), Vernon Hills (1260 S. Milwaukee Ave), Oak Brook (2119 Clearwater Drive). RUB’s special carry out menu is available for pick up on Sunday, February 7 and is sure to make your party a big hit with specialty dishes and appetizer options, gourmet sandwich platters, party packages and more!

Super Party Packages

The Kickoff, serves 8-10 guests, for $89:


20 Smoked Wings (BBQ or Buffalo)

3 lbs Pulled Pork, Chicken, Turkey or Texas Sausage

2 Quarts Homemade Mac & Cheese

2 Quarts Baked Beans

1 Dozen Mini Buns

The Halftime Show, serves 15-20 guests for $199:

4 lbs of Brisket

4 lbs of Pulled Pork, Chicken, Smoked Turkey or Texas Sausage

1 Full Pan Mac & Cheese or Golden Corn Bake

½ Pan Cole Slaw or Baked Beans

3 Dozen Mini Buns

The Game-Winner, serves 20-30 guests, for $299:53c09ad14076d865d2741114_280x199

6 lbs of Brisket or Burnt Ends

6 lbs of Pulled Pork, Chicken, Smoked Turkey or Texas Sausage

1 Full Pan Mac & Cheese

1 Full Pan Golden Corn Bake

½ Pan Cole Slaw or Baked Beans

5 Dozen Mini Buns

*All packages include RUB’s Original & Texas BBQ Sauce, Brain Buster Pickles & serving utensils. Substitutions are not permitted.

Main Dishes

Whole Side of Smoked Salmon, served with capers and lemons, average 3-4 lbs, $68

Shaved Prime Rib, in natural au jus served with creamy horseradish sauce, $19.99/lb

Gourmet Sandwich Platters

Sandwich platters cost $95 and include 24 sandwiches. Meat options include:8560e719120aa0a203965d9d_280x210

Smoked Turkey

Chicken Breast

Smoked Prime Rib

Smoked Ham

A la Carte sandwiches available for $3.99 each when you purchase one or more sandwich platters. The sandwiches are served cold on an egg-washed bun and include lettuce, tomato, mayonnaise, horseradish mayo, dijon mustard and Brain Buster Pickles.

Appetizers & More

Moinks, smoked bacon-wrapped meatballs, $16/dozen

Shrimp Cocktail, with cocktail sauce and lemon wedges, $36/dozen11d3954c8ac31cea62c00066_280x215

Bone-In Whole Pork Shoulder, serves 12-15 guests, $65

Maple Glazed Pig Candy, maple-glazed candied bacon, $24/dozen

Smoked All Beef Cocktail Franks, simmered in Original BBQ sauce, $29/50 pieces

BBQ Meatballs, simmered in Original BBQ sauce, $30/60 pieces

Brisket Chili or Chicken and Sausage Gumbo, $10.99/quart

Smoked Buffalo Wings, tossed with a choice of BBQ or Buffalo sauce, $9.99 for 10 wings, $19.99 for 20 wings, and $27.99 for 30 wings


Football & Stadium-Shaped Sugar Cookies, $20/dozen

Game Day Themed Cupcakes, $36/dozen

Call Real Urban Barbecue to make your game plan today. Prices are subject to change. Real Urban Barbecue may not be able to accommodate orders or changes made less than 48 hours in advance. A credit card is needed to secure your order. Orders that are not picked up will be charged 50% of the total bill. For more information or to order your game day feast call 847-947-6474 or visit www.RealUrbanBBQ.com to download the full menu.

RUB’s Jeff Shapiro recently was on air with Big John Howell at WLS-AM 890 to share items from their Big Game Day carry out menu.


Below is a sneak peek behind the scenes with Big John Howell and RUB’s Jeff Shapiro:

Jul 162015
The Chicago Automobile Trade Association (CATA) and United Service Organizations (USO) have designated the month of July as the official month to support troops and their families by hosting USO Barbecue for the Troops events at CATA dealerships throughout Chicagoland.In just two years, CATA dealerships have been able to raise $125,000 for the USO of Illinois by hosting Barbecue for the Troops fundraising events, and this year is shaping up to be even bigger! Wednesday July 1 was the kick-off event with media at the United Center in conjunction with the Blackhawks, previewing what the barbecues on July 18 will be all about- delicious food, fun activities, and paying respects to our troops and flag.
 Photo Jul 01, 11 17 11 AM
Former Chicago Blackhawks player, Denis Savard, made an appearance at the event by signing autographs and taking pictures with fans. Blackhawk’s National Anthem singer, Jim Cornelison stopped by to sing the National Anthem and pose for pictures with fans.
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TV stations like ABC, along with others, were there to cover the event. Real Urban Barbecue had a never ending line of hungry guests who were more than ready to chow down on some BBQ!
   Screen Shot 2015-07-15 at 1.24.04 PM
 On July 15, Real Urban Barbecue made an appearance on Windy City Live to discuss BBQ for the Troops.

Burgers included on July 15 Windy City Live Segment:

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Throughout July, there will also be a launching the Cup Holder Change Drive initiative to encourage people to stop by their local dealer service center – during their next oil change or tire rotation – and donate the loose change from their cup holders. Every cent counts and will be donated directly to local troops.To top it off, Chicago Public Relations firm client Real Urban Barbecue will be sponsoring a social media challenge as a month-long campaign in order to spread awareness for the July 18 BBQ events; fans will be encouraged to submit a 15-second video or image with #BBQ4Troops explaining why they want to host the Ultimate Backyard BBQ for the Troops. Real Urban Barbecue celebrity chef will conduct cooking demos and provide food for the event, and guests will get to rub elbows with a Blackhawks player and ambassador!

All in all, July is going to be filled with opportunities to give back to those who have dedicated their lives to protecting our country, and Molise PR couldn’t be more excited to be a part of it!Click the photo below to watch ABC7’s Tracy Butler talk with Jessica Dolan, USO of Illinois vice president of development about the organization’s Barbecue for the Troops events!
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Sep 052013

Real Urban Barbecue’s food speaks for itself.

Chicago Public Relations Firm, Molise PR, has had a successful few weeks with one of our clients, Real Urban BBQ, as they have been competing in barbeque competitions and food festivals around Chicagoland like RibFest Chicago, Taste of Lincolnshire, Taste of Highland Park and Little Bear RibfFest. They have been gaining recognition left and right. Most recently, they competed in The Windy City BBQ Classic. The competition hosted 30 teams from across the USA. Each team used a smoker, and according to the rules, no team was allowed to use gas or electricity.

the dish press clipping

There they ended up taking first place in the People’s Choice category. This just goes to show that people just can’t get enough of Real Urban Barbecue’s goodness.  Once you have a taste it’s hard not to keep eating.

Smoked Turkey

But this is just the tip of the ice berg for Real Urban Barbecue. In addition to their most recent success this past weekend, they have also been Voted Chicago’s Best BBQ by the readers’ of Chicago Magazine, the only restaurant to place in both the judges’ and peoples’ choice categories at RibFest Chicago, and Voted “Best Service” at the Taste of Highland Park 2013.

Smoked Corned Beef

Yesterday to show their employees appreciation for all their hard work, Real Urban Barbecue closed early and took their employees out to a Cubs game in Wrigley field. It was an outing that included great weather, entertainment, and good company all around.

It’s safe to say that Real Urban Barbecue is taking the Chicagoland area by storm. If you weren’t able to catch them at any of their more recent events then have no fear, September is full of opportunities. This Saturday, September 7, Real Urban Barbecue kicks off Northwestern Football season.  They will now be selling food during the tailgate (in Wildcat Alley) and inside the stadium during the game at every home game. So you will have quite a few chances to enjoy delicious food, and some quality football.

In addition, on September 15th, Jeff will be doing a live cooking demo at Deerfield Library. This is a great opportunity to brush up on some new barbecuing tips. Lastly, Real Urban will be at Chicago Gourmet in Millennium Park during September 28th & 29. This will be an event you won’t want to miss. If you haven’t already be sure to check them out at www.realurbanbbq.com


Feb 152013

Chicago Auto Show’s First Look for Charity Gala

& Valentine’s Day at Molise PR

It has been quite the week at Molise PR, Chicago Public Relations Firm, and we couldn’t be more proud of our wonderful clients.  From the Chicago Auto Show First Look for Charity Gala to Valentine’s Day festivities, we have definitely kept busy.

On Friday, February 8, the Molise PR team got all dolled up in honor of the Chicago Auto Show’s First Look for Charity Gala.  On top of helping with some of the gala’s public relations, we were there to support two of our awesome clients, Garrett Popcorn Shops and Real Urban Barbecue, who were food vendors at this great event.  On top of the thousands of beautiful people, concept cars and delicious food, the gala benefited 18 local Chicagoland charities.


Valentine’s Day brought many exciting things for Molise PR and our clients with many of them being featured on local news stations.

Summer Jackson of WCIU’s You and Me This Morning graced us with her presence at Ignite Glass Studios, an interactive glass blowing facility and event space in Chicago’s West Loop.  Summer toured the facility, interviewed a few Ignite team members and even learned how to create her own glass heart for her Uniquely Chicago segment promoting Ignite’s Valentine’s Day workshop.  The whole Ignite team had a blast having Summer in the Hot Shop and her glass heart turned out wonderfully!

Client Eduardo’s Enoteca, part of the iconic Chicago Bravo Restaurants, was featured on the WGN Midday News Lunch Break segment.  Jordan Himmel, chef and general manager of Eduardo’s Enoteca, demoed a delicious Gnocci recipe with anchor Dina Bair promoting their Valentine’s Day night of romance held at the restaurant which included a showing of the movie Casablanca, cocktails and a 5-course meal. Click on the photo below to watch the full segment:

Screen Shot 2016-03-23 at 3.57.37 PMenotecaAlso on WGN this week was Chicago’s Finest Steakhouse and our dear friends, Gene & Georgetti.  General manager Rich Ciota demoed a Filet Marsala dish, the perfect meal for those who wanted to have a nice night at home on Valentine’s Day.GeneGeorgetti_Logos_2011Over at FOX News head stylist and founder of Evolve Chicago, Jessi Sheehan, showed viewers how to be sexy on Valentine’s Day without being scandalous.  She dressed five models from head to toe with looks that fit all sorts of Valentine’s Day date nights from staying in to hitting the town.  Jessi did a great job, we are proud mamas over here at the Molise PR offices!

And finally, client Ed Debevic’s welcomed the cast of Chicago’s newest Broadway show, I love Lucy, in the restaurant to give guests a very special Valentine’s Day treat.  The cast interacted with dining guests, danced and sang, and portrayed the show that so many people have loved and adored for many years, and NBC was there to capture all the action!

Aug 292012

Working in Chicago Restaurant PR means devouring tasty treats day in and day out.

RUB submission

Check out Molise PR client, Real Urban Barbecue on the WGN News Lunch Break. Ever wonder how to make Red Neck Tacos at home? We thought so. How about a grilled caesar salad? Our client Jeff Shapiro shows us how.

The menu at Real Urban Barbecue features homemade BBQ sauce and slow-smoked items like ribs, pulled pork, turkey, brisket and chicken slowly rotated on Cookshack smokers capable of smoking 1600 lbs of meat daily.

Even self-proclaimed ‘cue master Dan Bernstein of 670 The Score radio says, “These tiny little chunks of absolute, heavenly joy that they call Burnt Ends. It’s almost like a brisket butter when it hits your mouth.  You’ve never had anything like it, they are absolutely worth the trip.”

Prior to opening Real Urban Barbecue, owner Jeff Shapiro worked for Lettuce Entertain You for 14 years at restaurants including Bones, RJ Grunts, Bub City, Pappagus and PJ Clarke’s.  He most recently served as director of operations of Carmichael’s Steak House in the West Loop for six years. Shapiro has been winning trophies in the BBQ competition circuit for many years under the team name Dr. Deckle and Mr. Hide.  Well before “urban barbecue” became the trend it is today, Shapiro’s feverish passion has had him touring the major BBQ markets of Midwest, the Carolinas, Kansas, Kentucky, Tennessee and Oklahoma.

The restaurant also offers the nearly 7 lb. “Hungry Home-Wrecker Throwback Sandwich.”  This gigantic meal (priced at $29.95) is not for the faint of heart-or appetite.  A monstrous specially sourced bun is topped with 1.5 lbs of RUB’s house-smoked andouille sausage, 2 lbs. pulled pork, a hot shower of Texas Sauce, a pint of coleslaw, and 6 oz. of RUB’s own “Brain Buster” pickles. 28 brave souls have attempted it since summer of 2011.  Only one has succeeded.  Since opening in November 2012 in Highland Park, Real Urban Barbecue has quickly become a celebrity favorite with regular visits from Tom Thibodeau, head coach of the Chicago Bulls; John Paxson, VP of operations, Chicago Bulls; Chris Williams, Edwin Williams, Alex Brown, Craig Steltz, Earl Bennett, Chicago Bears; Matt Suhey and Richard Dent, ’85 Bears; and BJ Armstrong, retired World Champion Chicago Bulls player and super agent to Derrick Rose.    While appearing at a recent concert at Ravinia, Al Green picked up an order of ‘cue to go.  Accolades include being featured on Chicago Magazine’s “Top Ten Hot List,” Chicago Tribune’s “Top Essential Bites,” voted as the “North Shore’s Best BBQ” in August 2011 by the readers of Make It Better Magazine; and “Best BBQ,” “Best Takeout Food,” and “Best Sandwich” by readers of Highland Park Patch.  Recently Real Urban Barbecue is the only restaurant to take home awards in both the Judges Choice and People’s Choice categories at Ribfest 2012 in Chicago.  For more information, the full menu, curbside service and catering, visit www.RealUrbanBBQ.com.

610 Central Avenue #177
within Port Clinton Square
Highland Park, IL 60035
224.770.4BBQ (224.770.4227)

1260 South Milwaukee Avenue
Vernon Hills Town Center
Vernon Hills, IL 60061
847.613.1BBQ (847.613.1227)